Making a Taiwanese candy brand a household name in Singapore

retainer client · full-suite MARKETING communications support · bUILD BRAND AFFINITY

About Sophisca:

It is Taiwan’s very first specialty candy brand that started in 1997. Sophisca has since established itself as Taiwan’s beloved and top confectionery retailer. Dubbed “A Sweet Place for Sweethearts”, Sophisca’s saccharine staples are an array of candied fruits, soft bonbons, chocolates and more— products of their maker’s quirkiest and wildest imagination! All Sophisca’s products are designed and manufactured in the brand’s very own factories located in Nantou, Taiwan and are ISO 2002 and HACCAP certified. In Singapore, it has two retail presence at Changi International Airport T3 (#B2-42) and Marina Square Mall (#02-32). Soon, Sophisca will launch its e-commerce site and will be available on Redmart and Qoo10.

Follow Sophisca on Facebook ( or Instagram at @sophiscasg

For social shares, please use #ilovesophisca #asweetplaceforsweethearts